Jemma Jeffery

Selected work — 2024 / 26

Case studies in product, research, and craft.

Each one starts the same way: who is this for, and what are they actually trying to do?

Hotel Booking App

01 · Case study

Hotel Booking App

Designing a smoother way to book your next stay. A new hotel booking system to ensure product-led growth by simplifying decision-making and removing friction across the booking journey.

Product DesignHospitalityMobile
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Leopard Sighting App

02 · Case study

Leopard Sighting App

Designing a simpler way to log leopard sightings — so every upload supports conservation in Southern Africa.

MobileUX ResearchConservation
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